J.P. McEvoy published six ingenious novels that unfold solely by way of letters, telegrams, newspaper articles, ads, telephone transcriptions, scripts, playbills, greeting card verses, interoffice memos, legal documents, monologues, song lyrics, and radio broadcasts
J. P. McEvoy, Slams of Life: With Malice for All, and Charity Toward None,
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The 1920s saw a surge in experimentation with the form of the novel. In Ulysses (1922), James Joyce used a different style for each chapter, including the play format for the notorious Nighttown episode. Jean Toomer’s “composite novel” Cane (1923) consists of numerous vignettes alternating between prose, poetry, and drama. John Dos Passos in Manhattan Transfer (1925) abandoned traditional narrative for a collage of individual stories, newspaper clippings, song lyrics, and prose poems. Taking his cue from European Surrealists, Robert M. Coates likewise deployed newspaper clippings, along with footnotes, diagrams, and unusual typography, in The Eater of Darkness (1926). Djuna Barnes’s novel Ryder (1929) includes a variety of genres—poems, plays, parables—and is written in a pastiche of antique prose styles. William Faulkner scrambled chronology and used four distinct narrative voices in The Sound and the Fury (1929), and later even added a narrative appendix. These were all serious novelists who disrupted nineteenth-century narrative form to reflect the discontinuities, upheavals, and fragmentation of the early twentieth century, a time when many new media emerged that would rival and in some quarters supplant the novel in cultural importance and popularity.
But literary historians have overlooked a novelist from the same decade who deployed these same formal innovations largely for comic rather than serious effect, adapting avant-garde techniques for mainstream readers instead of the literati. Between 1928 and 1932, J. P. McEvoy published six ingenious novels that unfold solely by way of letters, telegrams, newspaper articles, ads, telephone transcriptions, scripts, playbills, greeting card verses, interoffice memos, legal documents, monologues, song lyrics, and radio broadcasts. Ted Gioia described Manhattan Transfer as a scrapbook, which could describe McEvoy’s novels as well, and in fact a reviewer of his first novel used that very term. Given their concern with a variety of media (vaudeville, musicals, movies, newspapers, greeting cards, comic strips, radio) and their replication of the print forms of those media, they might better be described as multimedia novels. But perhaps the best, if anachronistic, category for McEvoy’s novels is avant-pop, that postmodern movement of the late 1980s/early 1990s which (per Brian McHale, quoting Larry McCaffery) “appropriates, recycles and repurposes the materials of popular mass-media culture, ‘combin[ing] Pop Art’s focus on consumer goods and mass media with the avant-garde’s spirit of subversion and emphasis on radical formal innovation.’”
Since McEvoy is all but unknown, a brief biographical sketch follows.An orphan, Joseph Patrick McEvoy told the Rockford Morning Star later in life that he didn’t “remember where he was born—but he has been told that it was New York City and that the year was 1894.” Newspaper comic historian Alex Jay, who records that remark in a well-researched profile, gives a number of possible birthdates ranging from 1894 to 1897; the consensus today is 1895. Possibly born Joseph Hilliek or Hillick, the boy was adopted by Patrick and Mary Anne McEvoy of New Burnside, Illinois. The same Rockford Morning Star piece reports him as saying “he didn’t go to school—he was dragged. This went on for a number of years, during which time McEvoy grew stronger and stronger—until finally he couldn’t be dragged any more. This was officially called the end of his education.” In the contributors’ notes to a 1937 periodical, he wrote (in third person): “While he was still a guest in his mother’s house, J. P. McEvoy started his writing career at the age of fifteen as Sporting editor of the South Bend Sporting-Times.” He later admitted (in first person), “I remember my first assignment as sports editor for the News-Times [sic] was to cover a baseball game. I was a descriptive writer. I became so interested in what was going on that I omitted the detail of scoring the game. I had to call The Tribune (a rival newspaper) to get the score.” In 1910 he enrolled at the University of Notre Dame, which he attended until 1912.
In 1920, a stationery industry journal called Geyer’s Stationer gave this account of his early career (again from Jay):
It is interesting to take a peep into Mr. McEvoy’s past. He early acquired the art of hustling—perhaps that is why he is able now to do the work of two or three men. At Christian Brothers’ College in St. Louis he was the star bed maker. One hundred and fifty a day was his regular chore. Later, at Notre Dame University, he was a “waiter” at meal times and a newspaper man in the evenings. He worked on the South Bend News from six in the evening until two in the morning. When pay day came he required no guard to protect him—$4.00 constituted his salary!
When he came to Chicago, after graduating, he obtained a position as cub reporter in the sporting department of the old Record-Herald.
He created several comic strips there beginning in 1914, and moved on to the Chicago Tribune in 1916 for further strips before joining the P. F. Volland Company, which published books, postcards, and greeting cards. McEvoy published two illustrated books of sarcastic verse with Volland, both in 1919: Slams of Life: With Malice for All, and Charity Toward None, Assembled in Rhyme—with a postmodernish introduction in which McEvoy refers to himself in the third person as “his favorite author”—and The Sweet Dry and Dry; or, See America Thirst!, a mélange of poems and strips protesting the passing of the Eighteenth Amendment prohibiting the sale of alcohol. Slams of Life in particular trumpets the linguistic ingenuity that enlivens his later writings. The mostly comic poems are bursting with wordplay, slang, raffish rhymes, typographical tricks, and flamboyant diction: the first sesquipedalian word in one poem is “Absquatulating,” and the opening stanza of “The Song of the Movie Vamp” reads:
I am the Moving Picture Vamp, insidious and tropical,
The Lorelei of celluloid, the lure kaleidoscopical,
Calorific and sinuous, voluptuous and canicular,
And when it comes to picking pals, I ain’t a bit particular.
Many are quite literate, even erudite: “That’s a Gift” namedrops the historians Taine, Gibbon, and Grote, while another ranges from “the Ghibelline and Guelp” to “Eddie Poe.” The latter’s “The Raven” is parodied in “A Chicago Night’s Entertainment,” and “Lines to a Cafeteria or Glom-Shop” is a takeoff on a canto from “Kid” Byron’s Don Juan. A poem with the baby-talk title “Bawp-Bawp-Bawp-Bawp-Pa!” acknowledges the ancient Greek orators “Who slung a mean syllable over the floor / Isaeus, Aeschines, Demosthenes, too,” and McEvoy seems to have been au courant with the latest poetry and art as well, for another one is entitled “An Imagist Would Call This ‘Pale Purple Question Descending a Staircase.’” He introduced Sinclair Lewis at a talk before the Booksellers’ League in Chicago in 1921; reporting the event, Publishers Weekly identified McElroy as the author of Psalms of Life, a sanctification of his Slams that probably amused him.
McEvoy wasn’t happy at Volland, despite his lavish salary ($10,000 a year, equivalent to around $130K today) and the prestige of being “the first writer of greeting-card sentiments to be admitted to the Author’s League.” In the author’s note at the end of his Denny and the Dumb Cluck—a 1930 novel satirizing the greeting-card business—he writes:
For many years I was editor and poet laureate of P. F. Volland and Co. and the Buzza Co., leaders in the manufacture and distribution of greeting cards, and among other minor atrocities I have compiled 47,888 variations of Merry Christmas. Also I have sat in on art conferences without number, where we met such important crises as “Shall we face the three camels east, or would it be better to put one of those Elizabethan singers out on the doorstep, holding a roll of wall paper?”
Until he resigned from Volland in 1922, McEvoy continued to write for the Chicago Tribune. It ran a serial called The Potters in 1921, illustrated by a friend he had made at Notre Dame named John H. Striebel (1891–1962), with whom he would later collaborate. The Potters was described as “a new weekly humorous satire in verse on married life in a big city” and was later turned into a successful play and published in book form in 1924. - Steven Moore read more here
Full text of J.P. McEvoy's "Pretty Damn Seldom"